Yes, Aston Martin's smart is really coming; precisely it's a transformed iQ. Learn Must-See Trend Bible to Have On ed hardy from Kate Blanchett Dose the brand value of Aston Martin fall to beat the land, or is it the Dr. Baez`s decision? Leaders of Aston Martin are really mad! What I have said is true.Jessica Simpson Bring You to Pair With Most Superior ed hardy
Because this luxury brand has just announced a plan-purchasing the technical platform of iQ of Toyota. Easter Gift Ideas for Cuties Attach it the wing symbol of Aston Martin, then affix one forth of the V8 Vantage's marked price to it. The seemingly incredible fantastic decision, for a nearly marginalized minority brand, equals to suicide. What happened to Aston Martin?
Yes, it's Cygnet, a new type of car that will be sold at the end of 2010 as planed, with its price around ï¿¡2,000. This price is twice the iQ protype, but it's not known if its actual value can defend its brand image of Burberry class. Whose idea is this? The initiator of this crazy scheme is Aston Martin's current boss Dr Ulrich Bez.
Mr. Akio Toyoda, another key figure to this plan, has a close personal relationship with Dr. Bez. And he has taken the office as CEO of Toyota group recently. The two first met on the 24 hour endurance race at Nurburgring 3 years ago, when Aston Martin and Lexus team shared the same repairshop.
It was at the end of last year that Dr. Bez suddenly produced a strange idea to make an Aston Martin urban small car, and on 15th Dec he contacted and communicated with Akio Toyoda. Three days later, an R & D team from Japan arrived in the United Kingdom, which came to discuss the details of the cooperation plan. Then, in January of this year, an iQ arrived at the headquarters of Aston Martin, Gordon. The design director, Marek Reichman, who led the design team, began to conduct their cosmetic surgery.
